Diversification

Achieving success in the music industry can seem very elusive but you have to be able to identify all the things that are happening to you. The key to winning in this game is diversification. You may think that you are just a musician or artist but if you really look at it, you are much more. Think about it, on a daily basis, most of us have to wear several hats. We have to be a publicist, manager, accountant, talent coordinator, writer and the list goes on and on. We have to learn to place value on the other skill sets we have developed from working in this business and place a value on them. This will enable us to diversify our opportunities and broaden our road to success. I'm laughing because as we speak I've just finished producing and mixing a CD, I'm now headed to Memphis to compete in the International Blues Competition with a duo for which I also just finished a CD , I'm also serving as the musical director for The Williams Brothers Live DVD taping in a week and oh yeah by the way I have to play a show with a classical jazz trio in the midst of all of this. This is not to give you my to do list but it is just an example of how many different skill sets we can use to keep us moving to different levels of success. Keep your mind open to learning everything you can. You never know how you will be able to use those skills. Most people can be an artist but not everyone can be an intellectually diversified multi tasker. Now this doesn't mean be a jack of all trades and a master of none. To the contrary, mastering one thing only opens the door for you to develop other skill sets. So go to work and don't limit yourself or your success.

The Truth

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