Stay Open

The worse thing that can happen to an artist is to become jaded. In this business it happens more often than not. So many of us get so caught up in the evils of just doing business that it can sometimes break your spirit and we become closed to growth, wisdom and enlightenment. We must stay open as not to stunt our creative growth. We have all had experiences and for the most part we think we know a lot. This is true but it doesn't mean that we can't still learn more. Most of us get to an age where we can't be told or taught anything because we think we know it all and this is creative and career suicide. Success is always about growth and that growth NEVER stops. It's all about continually educating ourselves in our craft and this business. We need to continue to study and challenge ourselves and not be so quick to assert an opinion when something is different from what we are used to. We should just add this new thing to our repertoire. Staying open also gives us a positive point of view and invites opportunity. So don't get jaded, stay open to the beauty that exists in every creative encounter. Enjoy the journey.

The Truth

All Rights Reserved by Airtight Productions 2012

Don't Settle!

Staying focused on a your chosen path can seem next to impossible in this business or life in general but it is a must. Most of us started out with clearly defined visions of who we were and what we wanted to achieve but somewhere along the way we started to compromise our goals and visions. This happens to the best of us, whether it's making changes for a personal relationship or getting into a business situation that you know is not right but you feel desperate. Well I'm here today to tell you two words . . . DON'T SETTLE!!!! Yes, this business is hard and we all have our ups and downs but it is important that we maintain out integrity. We should never settle for mediocrity or for anything less than what we know we deserve. Now this means that we will always have to work for EVERYTHING we get but nothing worth having is really free. I've seen guys sign bad deals with companies because they figure that they are getting old and a bad deal is better than no deal at all or they are in a personal relationship that doesn't serve their best interest but they feel as if they just have to be with somebody. Settling is just another word for giving up. Don't fool yourself about it. When you settle for something you know you don't want, it slowly eats away at the very essence of who you are. It can even be manifested in physical ailments or depression. Life is truly too short to ever have to settle. We have to live full out. Yes we will make some mistakes and yes even the best of us have thought about giving it all up, if you haven't then you haven't really been living this life full out but it is being able to recover from those moments of doubt and push forward to heights you didn't even think possible that let's you know that settling or giving up is NEVER the way to go. Don't allow another man, woman or child to make you settle. Take your bumps and bruises but keep going. The only way you will loose the race is if you stop running. So don't stop. Stay inspired and live, love and create full out ALL the time.

The Truth

All Rights Reserved by Airtight Productions 2012

Always Honor Your Audience

I've done a lot of shows and had a lot of experiences and one thing I know is that if you are going to make it in this game, you have to have a thick skin and you must be a trooper. Our main goal is to build a fan or friend base of people that will support us and our music by buying tickets to our shows and purchasing our music and other merchandise. In building this relationship with our fan base, it is vital that we always honor our audience. I've been in situations where there have been miscommunication about money between the agent, artist and venue. If the venue has done their part, in terms of sending the correct deposits and covering your travel, accommodations and paying you your balance as stated in your contract, then no matter what other arrangements may exist between you, your label, agent or management, you must fulfill your obligation to the venue and your fans. When people buy tickets to our shows, they do so expecting to be entertained. No matter what else is going on in our lives or with our business, we owe our audience a GREAT show. They paid their money and took time out to spend and evening with us and they simply deserve the best. Let's face it, there are always obstacles to overcome in this business but we can minimize them by doing our due diligence in advance by taking care of ALL of our business so that our audience doesn't have to become a casualty of bad business or miscommunication. Our relationship with our fan base is like any other, it must be honored, respected and nurtured if we are to have success. Enjoy the journey.

The Truth

All Rights Reserved by Airtight Productions 2012